Category Archives: Offer

Personal Navigation

CREATE TRUE VALUE FOR DRIVERS BY OFFERING THEM ONE OF HIGH QUALITY CE-TRAFFIC REAL-TIME SERVICES

Over last decade personal navigation has became a product of everyday use for millions of people in Central and Eastern Europe. Over-saturated market and high expectancy of users brings the need to compete by offering not only the best hardware, software and up-to-date maps but also real-time traffic information which became a must-have feature of navigation apps and PNDs.

CE-Traffic offers a complete portfolio of solution for navigation apps, connected devices and TMC enabled PNDs. All the solutions are designed for fast implementation with the best available accuracy and coverage within the region. Our TMC Location Table is implemented by major global and local geographic data providers including TomTom, Here and Emapa. We also support dynamic location referencing method OpenLR in order to reference our data to maps and systems of other vendors.

Live Traffic XML is products designed for navigation apps and connected PNDs. Premium RDS-TMC offers real-time traffic service for drivers with TMC-enabled PND.

Tourism Statistics

WE PROVIDE UNIQUE REPORTS ABOUT FOREIGN AND DOMESTIC TOURISTS

Data about tourism is essential for governmental agencies, cities, municipalities, banks, consulting companies and many other organizations. CE-Traffic provides unique reports about foreign and domestic tourists for national, regional, or specific area level.

This kind of data was traditionally gathered by conducting short term tourism surveys which were economically inefficient. CE-Traffic reports will give answers to following questions:

How many foreign and domestic tourists?
From which countries or regions?
For how long?
Where do they stay?
What do they visit?
Was the area promotional campaign successful?

Retail

UNIQUE LOCATION-BASED ANALYTICS ABOUT YOUR RETAIL LOCATIONS

CE-Traffic offers next-generation of geospatial business intelligence which will give you customer insights that only recently become possible with mobile network technologies and advances in data processing and cloud computing.

Custom reports

We analyse anonymous signaling of mobile phones and compute statistical profiles your customers based on where they live, work, shop or spend time. Moreover we will tell you not only where do you customers come from but also how long does it take to reach your storefront by different means of transport. We will also compare your business location site to site, or compare it with store fronts of your competition.

Monitor campaigns

CE-Traffic Geodemography will let you monitor geographic performance and effectiveness of your marketing and promotional campaigns. We will give you access to near real-time statistics to evaluate or optimize your outdoor advertising campaign, flyer distribution campaign, or effectiveness of catalogues you send to your customers.

Site attractiveness

If you are planing to expand your business we will help you assess attractiveness of new sites taking into consideration profiles of your customers, local geodemographic statistics and accessibility of sites. Accordingly we will help you select locations with lowest spatial attractiveness perspective if you are planning to reduce your storefronts.

Outdoor advertising

Traffic and transportation planning

Our geodemographic statistics brings new quality of data for traffic and transportation planners. We produce specific and accurate Origin-Destination (OD), and Home-Work (HW)matrices which are an essential source of data for public transportation as well as traffic modelling.

Performing traditional surveys is very expensive, gives only partial information for a short timespan. Our OD amd HW matrices will give you complete data for the whole investigated area for representative timespan. Moreover we will provide you time-series data per workday, weekends, holidays or selected day with split into several categories: visitors, residents, commuters, transit, tourists (domestic and foreign).

Retail geo-intelligence

UNIQUE INSIGHTS TO YOUR CUSTOMER’S SPATIO-TEMPORAL BEHAVIOUR

Using anonymous mobile phone signaling data CE-Traffic provides unique customer insight that was never before available. While regular Business Intelligence systems will handle the “Who”, “What” and “When” factors specific to your organization, our Retail Geo-intelligence will give you answers to crucial questions that will bring finer grained understanding of spatio-temporal behaviour of your customers:

How many visitor do you have each hour, every day of the week?

Where do they live, work, spend free time?

Has outdoor advertising, flyer campaign or sent catalogues driven customers to your location?

How long does it take for customers to reach your store-front?

Is your store located better than your competitor’s?

Which is the best location for the new store-front?

CE-Traffic Retail Geo-intelligence provides data for business analysts or custom printed and interactive reports with geo-visualizations, graphs and in-depth analysis of the data to bring your unique knowledge and customer insight to your organization.

Site-Rank

Site-Rank is a service essential for analysts and executives to choose optimum locations by the analysis of the relationship between geodemographics and site potential. Depending on your organization requirements Site-Rank offers several different variants:

Site profiling

Predicted number and density of people at any hour and any day of the week

Site comparison

Site-Rank can be provided as data for business intelligence systems or as custom printed and interactive reports with geo-visualization, graph and in-depth analysis to provide your organization with top-quality information that will enable you to make decisions based on knowledge.

Automotive

CE-TRAFFIC OFFERS AUTOMOTIVE ORGANIZATIONS THE WHOLE PORTFOLIO OF TRAFFIC SERVICES FOR IN-DASH NAVIGATION.

With the increasing popularity of mobile apps on smartphones, drivers expect more from in-dash navigation systems. CE-Traffic offers whole portfolio of device independent traffic services that will enhance and enable dynamic navigation and location-based services for your customers in Central and Easter Europe.We offer the most accurate and granular real-time traffic data available in Poland, Czech Republic and Slovakia generated in Floating Car Data technology. Everyday we analyse over 25 mln kilometers of anonymous GPS tracking data which combined with knowledge about local drivers behaviour creates unique service used by the industry leaders.

All our solutions are designed to enable fast implementation. Our TMC Location Table is implemented by major global and local geographic data providers including TomTom, Nokia, Emapa and Navigo. We also support dynamic location referencing method OpenLR in order to reference our data to systems of other vendors.

Live Traffic XML is a real-time traffic solution for in-dash navigation in connected cars. This fast to implement solution gives the best available description of road traffic available for Czech Republic, Poland and Slovakia.

Our Premium RDS-TMC allows drivers with TMC-enabled in-dash navigation systems to enjoy benefits coming from real-time, high quality traffic information in their vehicles. Currently we offer RDS-TMC services in Poland and Slovakia, while Czech Republic provides free public

Live Traffic XML

LIVE TRAFFIC XML IS UNIQUE REAL-TIME TRAFFIC DATA FOR CZECH REPUBLIC, POLAND AND SLOVAKIA.

Live Traffic XML is data characterizing the traffic flow generated by Floating Car Data (FCD) system. The service gives the real-time description of the fluidity of traffic in Central and Eastern Europe computed every minute. CE-Traffic provides not only unique traffic data but also knowledge and understanding of local driver’s behaviour which makes a significant difference when designing traffic solutions.

The FCD system generates the following type of traffic data:

real-time speed of a traffic flow ,
level of a traffic load (e.g. visualized by a color scale using green-orange-red)
expected travel times,
expected delays.

FCD traffic flow data is enriched with journalistic data obtained from road authorities, police and the general public monitored in Czech Republic, Poland and Slovakia by our local Traffic Information Centers. Live Traffic XML covers all major road networks, major streets in cities, and important lower category roads.

Live Traffic XML allows for real-time data analysis in order to compute speed profiles for optimal routing, and detecting traffic anomalies but also for real-time visualization on maps and navigation systems.

Personal and In-car navigation systems
Internet services
Intelligent Transportation Systems and traffic modelling

Historical Data

OUR HISTORICAL DATABASES STORES DATA FROM ANALYSIS OF OVER 10 BILLION KILOMETRES OF ANONYMOUS GPS ROUTES ANNUALLY.

Since 2010 we analysed over 20 billion kilometres of anonymous GPS routes in Czech Republic, Poland and Slovakia based on Floating Car Data technology. It allowed us to create one of the biggest historical traffic database for Central and Eastern Europe.

This ever expanding historical database allows for unique region-wide analysis of travel times, bottlenecks across the complete road network of CEE. Our industry partners use it for transportation modelling, traffic behaviour predictions and much more.

Speed profiles based of our historical database offers a comprehensive source of actual and precise road speeds and travel times for specific time of the day and days of the week for almost whole road network of Czech Republic, Poland and Slovakia.

CE-Traffic historical data is designed for:

speed profiles for optimizing routes
detection of hotspots where bottlenecks occur in the network
before-after comparison in the micro and marco scale
environmental analysis
accessibility analysis
custom area analysis and reports
traffic models calibration
urban planning

Premium RDS-TMC

PREMIUM RDS-TMC IN POLAND AND SLOVAKIA IS A SERVICE THAT COMBINES THE BEST FEATURES OF TRAFFIC MESSAGE CHANNEL TECHNOLOGY AND OUR UNIQUE REAL-TIME TRAFFIC DATA

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CE-Traffic Premium RDS-TMC is the end-to-end solution designed for personal and in-car navigation systems. The service delivers real-time traffic information to drivers based on Traffic Message Channel (TMC) standard. Coded traffic data is broadcasted through FM RDS radio channel and decoded by TMC-equipped navigation system. Typical navigation device is able to display traffic messages, alert driver about traffic events and calculate an alternative route.

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Competitive advantage of CE-Traffic Premium RDS-TMC service is based on smart use of TMC standard components to deliver trust-worthy solution for drivers. The service is composed of high quality traffic data, up-to date location table and high capacity RDS channel, all combined to bring TMC technology to the next level.

Traffic data

CE-Traffic is a provider of high quality traffic data in Central and Eastern Europe. We provide traffic flow information using Floating Car Data (FCD) technology based on 25 million kilometers of GPS tracks generated daily by tens of thousands vehicles. Information about traffic flow is than fused with information about accidents, road works, closed lanes and others. Smart aggregation and regional filtering allows for broadcasting only relevant traffic information.

TMC Location Table

The system is based on TMC Location Tables (LT) in Poland (created by CE-Traffic) and public Location Table in Slokavia. Our unique Polish LT considers not only major interconnecting roads and urban streets but also lower category roads commonly used by drivers e.g. shortcuts or alternative routes. Taking into consideration rapid development of Polish road network our Location Table includes all major future changes in the backbone network until the end of 2016. CE-Traffic TMC Location Table has been certified by TISA (2013-114-PL).

RDS Radio Channel

Radio channel is often considered to be a drawback of RDS-TMC technology compared to GSM-based solutions. Partnering with EuroZet in Poland and FunRadio in Slokavia, CE-Traffic created TMC service which allows broadcasting high number of traffic messages and high update rate. In order to achieve it Poland is divided into 9 zones so that out of more than 1000 messages sent in a real-time, drivers receive only these which are geographically relevant. Slovakia is covered with a single zone broadcasting over 100 message during “traffic intensive” days. Thanks to update rate which is typically not longer than a few minutes, the messages are delivered fast and always contain the most up-to-date traffic information.

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